Boost your visibility with mega-influencers
At 18h08, we believe that a successful influencer campaign depends on a well thought-out, tailor-made marketing strategy. We don't just connect brands with influencers; we build solid partnerships that generate concrete results. By collaborating with mega-influencers, we help you reach a wide audience while reinforcing your brand's credibility.
Thanks to our expertise, we've helped Booking, Nokia, Science & Vie and Burger King achieve their marketing objectives. Our campaigns are based on in-depth analysis, careful selection of influencers, and complete campaign management to guarantee optimal ROI.
Discover also our influence agencies, micro-influencer agency and influencer strategy.
What is mega-influence?
A mega-influencer is a content creator typically with over a million followers on social networks such as Instagram, YouTube or TikTok. Their broad reach enables them to reach a massive, often international, audience, making them particularly effective for brands seeking immediate, global awareness. Unlike micro- or macro-influencers, mega-influencers are often public figures or celebrities whose influence extends beyond social networks.
By collaborating with mega-influencers, you can not only benefit from wide visibility, but also enhanced credibility, since these public figures are considered opinion leaders in their field. They can attract the attention of a diverse audience, while directly influencing buying behavior and brand perception.
Why choose 18h08 for your mega-influence campaigns?
At 18h08, we understand the importance of tailoring influencer strategies. Working with mega-influencers requires rigorous planning and careful selection to ensure that the collaboration is authentic and effective.
Proven expertise
Our team has extensive experience in campaign management. For example, we've collaborated with mega-influencers, working with well-known brands across sectors such as beauty, fashion, sport and technology. We understand the challenges and subtleties of these large-scale collaborations.
An influential network
We have established partnerships with influential mega-influencers on various platforms, in France and internationally. Through our network, we identify the content creators most relevant to your brand, ensuring that their audience matches your target audience.
Tailor-made strategies
At 18h08, every campaign is unique. We tailor our strategies to your specific objectives, whether you want to increase brand awareness, promote a product or boost audience engagement. We take care to create authentic collaborations, aligned with your values and brand image.
Performance monitoring and optimization
We provide you with advanced analysis tools to monitor the impact of your campaigns in real time. This enables us to adjust the strategy if necessary, and provide you with detailed reporting with measurable results.
Case studies & Resources
CDUCBD- Using mega-influence to build brand awareness
Our objective: Improve brand awareness of CDUCBD and increase sales of their CBD products.
Strategy used: We selected several influencers to promote the brand's products via authentic, engaging content on Instagram and YouTube. Our target audience was men between 25 and 35 interested in rap, pop culture and video games... So we collaborated with mega-influencer LeKemar or Anthony Lastella since their audiences matched our target.
Results: The campaign generated widespread engagement, with a significant increase in traffic to the CDUCBD website. The result: over 4,856 orders and more than 650k people reached.
Did you know that 55% of your of your campaign is directly directly linked to the quality and strategies? In this articlewe give you the keys to working your concepts and making the difference in an already saturated market.
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How does 18h08 work?
When you work with 18h08, we ensure that every stage of your mega-influence campaign is managed smoothly and professionally. Here's our detailed process:
Discovery call and explanation
We start with an in-depth discussion via videoconference to understand your needs, brand objectives and target audience. This allows us to define the best strategy for you.
Tailor-made recommendations and proposals:
Following our analysis, we submit a proposal tailored to your expectations, including a personalized influencer strategy and a selection of potential influencers.
Onboarding and strategic planning:
Once the strategy has been validated, we define a precise action plan, including campaign milestones and deadlines. You're fully involved in the process, for total transparency.
Sourcing:
We identify the most relevant macro-influencers for your project, taking into account your target audience and campaign objectives.
Profile validation:
You have the opportunity to validate influencer profiles before launching the campaign, to make sure they perfectly match your brand image.
Negotiation & Briefing:
We manage the negotiation with influencers, ensuring balanced and fruitful collaborations. A full briefing is also provided to ensure full understanding of expectations.
Communication follow-up:
Throughout the campaign, we track publications, interactions and feedback, maintaining regular communication with influencers and your team.
Reporting:
At the end of the campaign, we provide you with a detailed report, including performance and results. Together, we analyze key indicators to assess the impact of the campaign and determine future actions.
Want to work with us?
Ready to boost your brand with mega-influencers?
Whether you're looking to launch a new product, strengthen your brand image or conquer new markets, our mega-influence expertise can make all the difference.
Contact us to discuss your project Our team will get back to you as soon as possible.
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